Clarity before complexity. Know what's worth building before you start spending.
Blueprint gives you a professional second set of eyes on the business, the opportunity, and the technology—so you can decide what should happen now, what can wait, and what may not be worth building at all.
May be applied toward eligible Kickstart Start or Launch work when the project begins within the applicable credit period.
Clarity doesn’t happen by accident. It comes from asking the right questions in the right order.
Blueprint turns scattered ideas, assumptions, and possibilities into a documented path forward.
Structured Intake
We gather the context first: the idea, the business, the customer, what already exists, and what feels unclear.
Strategy Session
A focused working session to challenge assumptions, surface priorities, identify risk, and understand what matters most.
Current-State Review
We look at the business, digital presence, tools, workflows, opportunities, and constraints that already exist.
Now / Next / Later Map
The possibilities get sorted into a practical sequence so you know what deserves attention now—and what can wait.
Written Blueprint
You receive a documented summary of the findings, priorities, recommendations, and practical next steps.
Blueprint is designed to create a usable decision framework, whether the next move is with Sixty8, with another provider, or simply waiting until the timing is right.
Blueprint may be right for you if one of these sounds familiar.
You do not need to have everything figured out. You just need enough uncertainty that making the next move without a clearer plan feels risky.
I have an idea, but I don’t know where to start.
You can see the opportunity, but the path from idea to execution still feels blurry.
My business is operating, but everything feels disconnected.
You have pieces in place—website, email, tools, workflows—but they are not working together as clearly as they should.
I know I need technology, but I’m not sure what.
You know the business needs a better system, website, automation, or platform—but you do not want to buy the wrong solution first.
I’m about to spend money, and I want a second opinion first.
You are considering a meaningful investment and want an experienced perspective before committing to scope, software, or development.
Not everything should happen now. That’s the point.
Blueprint separates what feels urgent from what is actually important. The result is a sequence you can act on without trying to build everything at once.
It is knowing what deserves attention first, what depends on something else, and what should wait.
Now
Necessary, high-impact, time-sensitive, or foundational.
Next
Valuable work that makes sense after the foundation is in place.
Later
Useful capability that should wait until the business earns the need.
Not Yet
Good idea. Wrong timing. Insufficient evidence. Or unnecessary complexity.
Clarity also means knowing what this is not.
Blueprint is advisory work. The recommendation has to make sense— even when the answer is “wait.”
Not a business plan.
Blueprint helps define direction, priorities, systems, and practical next steps. It is not a formal investor-ready business plan or financial projection package.
Not legal or tax advice.
We can help organize information, workflows, and business setup requirements, but legal and tax decisions should be reviewed with the appropriate licensed professional.
Not automatically a website project.
A website may be the right next move—but Blueprint does not begin with that assumption. The recommendation is based on what the business actually needs.
Not a disguised sales consultation.
Blueprint is not designed to steer every client into the largest project possible. Sometimes the right next step is smaller. Sometimes it is different. Sometimes it is nothing yet.
$495 for clarity before a larger investment.
Blueprint is designed to help you make a better decision before committing more time, money, technology, or development effort.
One structured advisory engagement focused on understanding the current situation, identifying priorities, and documenting the next practical steps.
If Blueprint says “wait,” you still leave with the Blueprint.
Context around the business, idea, customer, current state, and what feels unclear.
Focused discussion around assumptions, opportunities, priorities, risks, and constraints.
A practical look at what already exists, what is missing, and what may be premature.
Recommendations are sorted into a usable sequence instead of being handed back as one long list.
A documented summary of findings, recommendations, priorities, and practical next steps.
If the next move is Start or Launch, your Blueprint may move with you.
For eligible projects that move into qualifying Kickstart Start or Launch work within the applicable credit period, the Blueprint investment may be applied toward the follow-on engagement.
Blueprint doesn’t end with one prescribed answer. It ends with the right next move.
The purpose of Blueprint is not to force every business into the same package. Once the priorities are clear, the recommendation follows the actual need.
Business Foundation
Get the practical company infrastructure in place before building more digital assets on top of it.
Start
Establish a professional first digital presence without building more than the business needs right now.
Launch
Build the broader digital foundation when the business is ready for more pages, messaging, lead generation, and automation.
Custom Sixty8
Move outside productized scope when the business needs something specialized, engineered, or uniquely integrated.
Not Yet
Do nothing yet. Keep the Blueprint. Revisit the recommendation when the timing, evidence, budget, or business conditions change.
A few things you should know before we build the Blueprint.
Blueprint is designed to reduce uncertainty before a larger decision. These are the practical questions people usually have before starting.
What happens during the strategy session?
How long does the Blueprint process take?
What do I need to provide before we start?
Can Blueprint be used for an existing business?
Do I have to hire Sixty8 after Blueprint?
Can the recommendations include tools or providers outside Sixty8?
How does the $495 project credit work?
Is the Blueprint fee refundable?
What if the recommendation is to wait?
Will I receive a written copy of the findings and priorities?
You don’t need another guess. You need a clearer next move.
Blueprint gives you the structure to decide what should happen now, what can wait, and what may not be worth building yet.